Prensario spoke with Diego Merizalde, International Sales Manager at AMT, who said: ‘Advanced Media Technologies celebrates its 40th anniversary, marking another year of significant contributions to the ever-evolving landscape of broadband networks. AMT has been at the forefront of innovation, driving the industry forward with cutting-edge solutions with disruptive technologies.

“Our commitment to excellence and continuous improvement has not only set industry standards but has also fostered a culture of innovation that resonates across the sector. As AMT commemorates this milestone, its 40th anniversary serves as a reminder of the critical role it plays in connecting the world and shaping how content is created, distributed, and consumed.”

“The company’s journey reflects the dynamic changes within the media technology industry, highlighting its adaptability and foresight to anticipate future trends and solutions.”

He specifically referred to the AMT LATAM team that ‘in 2023 became a very cohesive and efficient consulting group where each executive possesses years of experience in the Fiber/HFC industry and brings a specialized set of skills. We collaborate as a team to provide our customers with the best possible solution in the most cost-effective way.”

Asked about what 2023 was like for the company, Merizalde said: ‘The sales landscape in Latin America experienced notable trends and changes. AMT’s companies in the Caribbean and Latin America (CALA) increasingly adopted omnichannel approaches to meet consumer demands seamlessly through various solutions, including dedicated state-of-the-art manufacturers, customized solutions, and unique products tailored to this specific market.”

“By 2024 we expect to grow our portfolio with more innovative ideas and solutions in line with market trends and the needs of our customers. Mainly this year we will continue to develop customized solutions for indoor and outdoor plants that help end users, which will generate greater business and revenue for our customers.”

What does it bring to the AMT region?

‘Strategic Planning & Design: We use our expertise to develop strategic plans and designs for network infrastructure projects tailored to each client’s unique requirements. This involves evaluating the current infrastructure, understanding future growth targets, and recommending scalable and cost-effective solutions,” Merizalde said.

‘Technology Assessment and Recommendations: We help our clients stay on top of the latest advancements and trends in networking technologies, including fiber optics, wireless networks, cloud computing, and cybersecurity. Provide informed recommendations on the most appropriate technologies and architectures to optimize the performance, reliability, and security of our customers’ networks.”

‘Cost-Benefit Analysis and Return on Investment Assessment: We conduct comprehensive cost-benefit analyses to help our clients understand the financial implications of various infrastructure investments. We evaluate return on investment (ROI) metrics to demonstrate the value proposition of our solutions and justify investment decisions.”

‘Regulatory compliance and risk management: We help navigate the complex regulatory landscape in Latin America to ensure that clients’ network infrastructure projects comply with local regulations and standards. Mitigate risks related to data privacy, cybersecurity, environmental regulations, and other regulatory requirements.”

‘Implementation and project management support: AMT Latam provides end-to-end project management services, overseeing the implementation of network infrastructure projects from planning and design to implementation and optimization. We coordinate with suppliers, contractors, and stakeholders to ensure timely delivery, quality control, and compliance with budget constraints.”

‘Training and Knowledge Transfer: We offer training programs and knowledge transfer sessions to empower customers’ ISP and OSP teams with the skills and knowledge needed to operate and maintain the deployed network infrastructure effectively. Provide ongoing support and guidance to address any challenges or issues that may arise after implementation.’

‘Scalability and futureproofing: We help design network infrastructure solutions with scalability and futureproofing in mind, enabling customers to adapt to growth, technological advancements, and evolving business requirements. Implement flexible architectures and modular designs that can easily adapt to changing needs over time.”