The Sales Representative is responsible for demonstrating technical product knowledge of CATV, IPTV, and Broadband products to anticipate the needs of AMT’s current and prospective customer base, generating sales and close deals.
Essential Duties and Responsibilities
- Presents and sells CATV, IPTV, and Broadband products to current and potential customers.
- Analyzes information regarding the customers’ current deployment technology, head-end architecture, project goals, and/or budget, etc. to determine and recommend appropriate products; conducts research on behalf of the customer as necessary.
- Educates customers as to the differences/similarities, advantages/disadvantages of various products and advises as to which items best meet the customers’ needs.
- Negotiates AMT product pricing with potential buyers based on competitor pricing, company profit margins, customer budget, and any other relevant factors; closes deals.
- Identifies and contacts sales prospects and other accounts as assigned; follows up on new leads and referrals.
- Quotes prices, prepare proposals and provides information regarding terms of sales and delivery dates.
- Product Knowledge
- Remains knowledgeable on products, current industry trends, and customer preference by attending sales meetings, vendor training, trade shows, and/or reading trade journals. Trains sales team and management on the same as necessary.
- Researches and recommends new product to integrate into current product line.
- Maintains understanding of competitor product lines to distinguish AMT products from that of their competitors.
- Marketing
- Represents AMT in marketing events such as trade shows and seminars to promote AMT products.
- Assists Marketing with developing sales, promotional, and trade show materials.
- Establishes and maintains current client and potential client relationships.
- Identifies and resolves client concerns.
- Manages account services through quality checks and other follow-ups.
- Other related duties as assigned.
Requirements
- Strong interpersonal and communication (verbal and written) skills; ability to deliver superior customer service.
- Ability to persuade and influence others.
- Effective listening, negotiation and exceptional phone skills.
- Problem solving and analytical ability.
- Ability to multi-task, effectively manage time and adapt quickly to changing priorities.
- Self-motivated and independent worker.
- Technical expertise and knowledge of Broadband and IPTV products.
- Demonstrated understanding and application of effective selling strategies and techniques.
- Proficiency with Microsoft applications is expected; experience in Navision is preferred but not required.
- Travel throughout the United States up to 50% is required.
Education/Experience/Training
Bachelor’s Degree preferred and 2 years of related experience; or any combination of education and experience sufficient to successfully perform the essential duties of the job as listed above.
